I can’t believe it’s not I Can’t Believe It’s Not Butter
I love generic-brand knock-offs. Some are clever examples of trademark workarounds, while others are lazy, blatant ripoffs. Either way, hilarity always ensues when generic product designers try to offer their best alternative to brand-names. That comedy gold is compounded when the product in question is already an alternative to a staple product — in this case, I Can’t Believe It’s Not Butter. Who knew that there could be so many different takes on this dairy-aisle hydrogenated bread-spread?
But(ter) wait, there’s more!
Don’t believe it? You’d butter!
This one leaves consumers with a little more ambiguity.
Our scientists don’t even know what the fuck is in this tub.
Source: Something Awful forums’ Weird knockoff products part II